Investing in SEO is not a choice. If you want your brand to have online exposure and authoritative online presence, you have to spend on SEO and online marketing. While you can always check online for SEO tips Singapore, the most critical aspect is to hire a competent, reliable agency. In this post, we are sharing things you need to discuss before taking the final step.
Start with your goals and needs
The approach to SEO remains the same, but every business is unique and should have a customized SEO plan. Make sure that you start discussion with an agency based on what you expect from the campaign. If you have case studies or references to share, talk about that, and do discuss how you intend to use other components of online marketing, such as PPC and social media marketing.
Discuss their work
Every SEO company would claim to be the best in business, but only a handful are worth paying for. When you want to compare a few options, you have to understand what they have done so far, and ask for details related to their recent projects. Besides number of brands they have worked with, you should also consider their client retention rate. Also, don’t forget to check if the agency has worked in a niche and industry similar to yours.
Find more about their team
A professional SEO company will share details of their team members who are working for your business. Knowing the team is critical, because their individual and collaborative experience will matter for the project. It is also a good idea to review their current work status, as many agencies have the tendency to outsource their projects to third-party services for a small profit.
Check online and shortlist a few of the top-rated SEO agencies now!